IntelliQ Research and Strategy is a full-service market and customer insights and analytics firm, specializing in healthcare as well as business to business markets across the globe.  We have the breadth and depth of experience and capabilities to deliver strategic insights our clients may need for their mission critical decision making from virtually any type of secondary, qualitative, quantitative, structured, as well as unstructured information/data, using a variety of analytical methodologies.

Whether your needs include a complete turn key data analysis/research project from study design to consulting to help clients formulate strategies and action plans, or simply any of our standalone services, we are eager to work with you to meet your specific needs and objectives. Our services include:

  • Study/Project Design 
  • Expert Questionnaire Development
  • Data Collection
    • CATI Telephone (All 50 States and Canada)
    • Online Communities
    • Mail
    • Internet/Mobile
    • In-Person
    • Focus Groups
    • Mall Intercepts
    • Central Location 
  • Data Integration and Analysis
  • Data Processing and Coding
  • Advanced Statistical Analysis 
  • "Top Line" and Detailed Summary Reports
  • Recommendations and Implications
  • Presentation of Results
  • Strategic Marketing Consulting

 Of the many projects we undertake each year, the following are the most typical:

  • Advertising Awareness, Message Recall, and Effectiveness
  • Awareness, Image, Attitude, and Usage (AAU)
  • Behavioral Segmentation
  • Concept Testing
  • Customer Acceptance Analysis (CAA)
  • Customer Feedback Systems
  • Customer Satisfaction/Experience
  • Data Mining and Predictive Analytics
  • DELPHI
  • Employee/Staff Engagement/Satisfaction
  • Ethnographic Studies
  • KAIZEN
  • Lost Customer Analysis
  • Market Potential/Market Assessment
  • Naming Research
  • Needs Assessment
  • New Product or Service Feasibility Studies
  • New Product Introduction Benchmarking, Effectiveness, and Tracking
  • Organizational Assessments
  • Planned Purchase Surveys
  • Pricing, Product Demand
  • Product Evaluations
  • Readmissions Analysis
  • Sentiment Analysis
  • TURF Analysis
  • Web Site Effectiveness Evaluations

For more information about our capabilities and services in the healthcare industry, please visit our IntelliQ Health site.  For all other industries, please visit our IntelliQ B2B site.